Build for resilience. Anticipate needs. Reduce moving parts. Play the long game. 

Take care of people. This means you, your colleagues, our clients, our vendors. Remember that RSG started in a living room.  

Do the right work. Ask: Should it be done? Should it be done by us? Will we be proud of it? Will it have lasting impact? 

Own up like a grown up. We all mess up. Apologize. Make it right.

Win as a team. Celebrate as a team. 

Find a better way. Iteration beats perfection. Always be learning.

Stay humble. Stay grateful. Don’t jinx it. It’s not signed until it’s signed.